Creating Shopping Ads on Google Ads Platform and Merchant Center Integration
Understanding Google Ad Networks & Audience Phyche
Understanding Bidding Strategies, Attribution Models, Audience Targeting for dedicated ad campaigns such as - PPC Campaigns, Video and Display Campaigns, Catalogue Campaigns, Awareness Campaigns, App Installation campaigns
Implementing Remarketing Tags and Creating Retargeting Ads
Understanding High Converting Google Ads Copywriting
Implementing Conversion Tracking
Integrating Google Ads with Google Analytics 4 for Report Import and Analysis
Using AI to generate ad copies
AI for understanding programmatic ad campaigns
Utilizing AI for Google Ads inventory like headlines, descriptions, images etc.
Career opportunities in Google Ads, required skills, and typical job responsibilities and how to prepare
SEO Fundamentals and How is SEO Rocking in the age of GenAI
Understanding Keyword Analysis with tools like Google Keyword Planner and SEMRush
Implementing On-Page SEO Hands-on Techniques on WordPress Sites with tools like RankMath SEO on Blogs, Business Websites and Ecommerce Sites
Understanding the foundation of Technical SEO
"Technical SEO Topics Hands on like - Schema Markup, Structured Data Testing Tools, Robots.tst, XML Sitemaps, Crawl Delay, Google Search Console, SEMRush Site Tracking, Website Speed Optimization
Mobile-Friendliness, Crawlability and Indexability, Canonicalization, HTTPS Security, Site Architecture and URL Structure, Internal Linking"
Off Page SEO Foundation and Hands-on practice on topics like - Backlinking, Guest Posting, Forum Submissions with tools like - SEMRush, Google Search Console, Ahref
How AI is impacting SEO and the future trends
AI used cases and cautions in SEO
Google's latest guidelines for GenAI SEO contents
Career opportunities in SEO and Content Writing, required skills, and typical job responsibilities and how to prepare
Foundational understanding of Email Marketing with industry relevant examples
Why is Email Marketing used, its Pros and Cons, what are the Market Leading Email Marketing Platforms
How to get started with Email Marketing, Signup and Setup Account with HubSpot
Developing Email Marketing Templates for Promotional Emails
Writing Copywriting for high converting Emails
Understanding Email Segmentation & Personalization Strategies for specific types of audiences in the Marketing Funnel
Set up Email Marketing Campaigns and Audiences in HubSpot
Email Testing and Optimization for better Open Rate
Email Design & A/B Testing for Optimization
Advanced Deliverability & Spam Prevention Techniques
Advanced Email Automation and Sequencing Development & Workflow Design
Email Marketing Analytics
Utilizing AI in HubSpot to speedup the campaign creation process
ChatGPT and Gemini for Email Automation and Email Copywriting
Career opportunities in Email Marketing and Copywriting, required skills, and typical job responsibilities and how to prepare
Optimizing for a Winning LinkedIn profile to grab recruiter's / client's attention
Understandng LinkedIn Content Strategy & Personal Branding
Creating Content Calendar for LinkedIn
Using Automation and Sequencing to Post Contents on LinkedIn
Business Page Creation on LinkedIn
Undersranding LinkedIn Ads, Audience Targeting & Audience Refinement Strategies for dedicated campaigns like - Web Traffic Campaign, Lead Generation Campaign, Job Posting Campaign
Social Selling Strategies for Lead Generation
Conversion Tracking with LinkedIn Ads
Understanding LinkedIn Ad Analytics for further Optimization
Career opportunities in LinkedIn Marketing by niche content creation and becoming an Influencer
Career opportunities in LinkedIn Marketing, required skills, and typical job responsibilities and how to prepare
Foundational Understanding of Affiliate Marketing and Different Networks Available for Affiliate Marketing
Understanding Industry Leading Affiliate Networks and Evaluate on selecting a high performing Niche for your affiliate marketing Journey
Understanding Best Medium to Develop for driving kickass affiliate marketing traffic and convert them into sales
Content Planning and What Exactly to Focus on While willing to Thrive as an Affiliate Marketer
Signing Up with Amazon Associates
Conversion Optimization Techniques for Affiliate Links
Advanced Tracking & Analytics for Affiliate Marketing
Legal Considerations & Avoiding Common Affiliate Marketing Mistakes
How to plan and Navigate your Affiliate Marketing joirney through niche affiliate marketing
Resume Essentials & Formatting
Choosing the Right Resume Format
Formatting for Readability
Crafting a Powerful Resume Summary/Objective
Optimising for Applicant Tracking Systems (ATS)
Identifying & Categorising Your Skills
Quantifying Your Achievements
Understanding Job Requirements & Keywords
Adapting Your Experience Section
Customising Your Skills Section
Searching Digital Marketing Jobs in the Right Platforms
Optimizing Job Portals to Reach for the Maximum Audience
WFO vs WFH vs Hybrid Jobs
Powerful Ways to Land Your Digital Marketing Job
Introduction to Freelancing
The Landscape of Digital Marketing Freelancing in India
Choosing Your Niche
Building Your Online Presence as a Freelancer
Upwork Optimization
Developing Your Network
Gearing Up for Success - Essential Skills and Tools
Essential Skills for Freelance Digital Marketers
Creating Winning Proposals and Setting Your Rates
Crafting Your Client Pitch
Optimising Your Online Profiles for Client Visibility
The Art of Cold Emailing and Social Media Outreach
Foundation of Marketing Analytics
What is Advanced Data Analytics?
What is Data Visualization?
What are the industry leading Marketing Analytics Tools?
Introduction to GA4
Data Collection & Configuration
Understanding User Journey & Reports
GA4 Advanced Techniques
Attribution Modeling & Customer Insights
Custom Audiences & Marketing Integrations
Advanced Analytics & Reporting
Future of Marketing Analytics with GA4
Advanced Event Creation & Parameterization
Modifying Events for Improved Data Collection
Custom Conversions & Goal Management
Leveraging Advanced Event & Goal Data
Understanding the role of GTM in managing various marketing tags.
Benefits of using GTM for GA4 tracking
Triggers & Variables for Dynamic Tracking
Advanced GTM Features for GA4
GTM for Advanced Event Tracking in GA4
Understanding the Fundamentals of Looker Studio
Integrating Looker Studio with Google Analytics and Other Google Platforms
Developing Custom Reports on Looker Studio
Market Analysis with Looker BI dashboards
Career opportunities in Marketing Analytics, required skills, and typical job responsibilities and how to prepare
Foundational understanding of Performance Marketing as per Industrial Requirements
Key Components of Performance Marketing
Project Objective of Performance Marketing
High Converting Channels of Performance Marketing
Understanding the CLIENT as a Performance Marketer
Project Approach of Performance Marketing
Performance Tracking and Optimization
Budget Management and Budget Allocation
Pro Concepts of Performance Marketing such as - A/B Testing, Multivariate Testing, Split URL Testing, CRO - Conversion Rate Optimization
Career opprtunities in Performance Marketing, required skills, and typical job responsibilities and how to prepare
Unlock the potential to grow your career by mastering AI tools and advanced digital marketing strategies. Set your own path to success
Learn cutting-edge AI techniques that will give you the edge in a competitive market. Stay ahead by combining technology and marketing for unmatched results.
Gain the skills to thrive in the ever-evolving digital world. Invest in your expertise today and reap the rewards for years to come.
"Hey, I'm Saketh, the founder and CEO of 100x Learners. I’ve spent years building strategies that actually work in the real world of digital marketing and AI."
I didn’t get here overnight—it took years of learning, experimenting, and adapting to the ever-evolving digital landscape. But now, I’m here to help you skip the trial-and-error phase.
Let’s unlock the kind of growth that makes a real difference—together.
.
The program lasts for 3 months, with classes held on weekends and mentorship support available on weekdays.
Classes are held every weekend, with mentorship sessions available during weekdays for personalized support.
Yes, you’ll have lifetime access to all course recordings, so you can revisit the material anytime, anywhere.
We offer guaranteed placement assistance, and if you attend 10 job interviews and still aren't placed, we will refund your course fee.
Yes, we offer flexible EMI options of 3, 4, 5, and 6 months for your convenience.
You will receive a Government of India certificate along with 24 internationally recognized certificates to boost your career credentials.
This course is perfect for job seekers, working professionals looking to upskill, business owners, and freelancers wanting to excel in AI and digital marketing.
Yes, our mentors provide weekday support to help you navigate through the coursework and projects.
If you attend 10 job interviews arranged through our placement assistance and are still not placed, we will refund your course fee.
It's time to achieve your financial freedom. If you're not satisfied with the masterclass, enjoy our 100% money back guarantee.
